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Author Archives: Ross Cranford

About Ross Cranford

A rare hybrid of creative and account services, Ross provides copy and strategic direction for our tourism clients and leads the Oaklawn Racing & Gaming team. His personal blog network includes cranfordfarms.com, thehipsteralert.com, tvfreeme.com, and thisisnotthewall.com.

Scan This: QR Codes and Arkansas Tourism

Posted on by Ross Cranford

A story by Shan Li in the Los Angeles Times and recently reprinted in the Arkansas Democrat-Gazette explores the “mysterious boxes” increasingly showing up in the corners of ads these days. Followers of Arkansas’s tourism advertising campaigns practically consider these … read more »

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Zenyatta blogs about Hot Springs’ “Win City” billboard

Posted on by Ross Cranford

The legendary mare and reigning Horse of the Year who won 19 consecutive races, including two Apple Blossom championships at Oaklawn, Zenyatta is currently featured on a Hot Springs billboard created by CJRW.  Now in retirement from racing, Zenyatta resides … read more »

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Social Marketing Experiment Named One of Arkansas’s Top Blogs

Posted on by Ross Cranford

In August of 2010, CJRW staffers Ross Cranford and Nicole Boddington Hunnicutt started a blog promoting upcoming shows by favorite bands, whimsically registering thehipsteralert.com when they found the name available. Last week, we were pleased to see a number of visitors … read more »

Congratulations to Marty Belz: Winner of Central Florida’s Highest Hospitality Honor

Posted on by Ross Cranford

When it comes to winning in the world of tourism, working with the best always helps. Cranford Johnson Robinson Woods is proud to partner with the Peabody Hotel Group and its President and Chairman, Marty Belz. Mr. Belz was honored … read more »

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Tenth Year with “America’s First Resort”

Posted on by Ross Cranford

The Hot Springs Advertising & Promotion Commission recently approved the $1.3 million 2011 Marketing Plan presented by CJRW by a unanimous vote. This will mark the 10th year that we have represented this legendary resort town, one of the premier … read more »